Down: The Dating Software Taking the Shame Off Acquiring Down

TL;DR: Whether you are considering a safe destination to big date or a private place to connect, Down will be the number 1 application to make to, specifically if you’re a woman. With 2 million customers and 50 per cent of matches meeting IRL, obtaining a date or getting down hasn’t ever been simpler or more fun. 

Gender often is a taboo subject matter, particularly if youare looking for this. But online dating sites is frequently just as taboo.

Just how have you been likely to simply come out and state all you have to is a hookup without experiencing responsible? You will do it through Down app.

Or how could you be expected to open up yourself up to internet dating if you should be unpleasant using the environment? Again, you will do it through Down application.

Down is considered the most secure and confidential method to express what you would like (and get what you would like) – no embarrassment or anxiety!

How exactly to “Get Down” or “Get Date”

away from expanding stress making use of the matchmaking industry, Colin Hodge cofounded Down (previously called Bang with Friends) in January 2013 as a way for men and women to explicitly, and privately, state the things theyare looking for without shame.

People, whoever normal age brackets between 18 and 35, register through Facebook, and Down utilizes people they know, friends of pals also associations to create suits.

For something more significant, customers can pick to “Get Date,” but if they desire some thing more everyday, they can decide “Get Down.'”

Keeping with the anonymous motif, it doesn’t matter what a person decides, the individual on the other side end cannot view who they are until they also elect to get a night out together or get down.

Unlike many adult dating sites, consumers need not fill in a long profile with brilliant stories, and participation is entirely secret unless the members selected normally.

People are provided a Bangability rating, which Hodge said is a “secret formula” depending on how lots of people have viewed all of them and exactly how most people are into conference for either a date or even for acquiring down.

Down, which is available on apple’s ios and Android os, also is starting another function called “everyday Picks,” where consumers get the 10 most useful suits throughout the day in the place of being required to swipe through 100s, if you don’t thousands, of men and women discover a match.

“It’s just a good way of swallowing into the software, investing 30 seconds and then going on with your time – ensure you get that time establish for any few days and feel it is not a formidable procedure, but it’s something merely matches into your existence,” Hodge mentioned.

Not another sketchy hookup app

So what keeps Down from becoming grouped with spammy hookup programs? Honesty.

Down took that which was missing from industry (a dating site that isn’t scammy or coming across too best) and created a method for individuals in order to connect such that they are aware is actually providing them with what they need and not wasting their particular time.

“we are so used to individuals sort of sugar-coating the online dating scene,” Hodge mentioned. “We wished to offer individuals an even more sincere way to interact with one another and make certain we aren’t, honestly, bullshitting all of them,” the guy said.

This sincerity is also mirrored in Down’s individual base.down3

Per Hodge, the company got the social approach to gaining traction, making use of word-of-mouth to spread the headlines concerning the website, which has generated a real product and customers.

“that is kept the standard of our very own website greater. It is also held the percentage of individuals coordinated and happening a romantic date larger,” the guy mentioned.

Another fun reality: it’s mainly ladies who would like to get down.

Hodge stated 75 per cent of females elect to get down when compared to 65 per cent of males, citing security because the explanation.

“honestly its a less dangerous planet than simply satisfying overall complete strangers,” the guy mentioned. “we need to give females the capability to end up being an equal part when you look at the courting procedure in order to possess liberty to choose whatever purpose they desire.”

a modern-day secret admirer

The response from consumers has become overwhelmingly grateful. Hodge stated people are excited to own a spot in which they can say what they need free of wisdom, and Down is thrilled to have to them.

“folks are doing this anyway traditional, so we should provide them with technology to do it in an easy method,” the guy said. “We understood, particularly for the younger generation, there was actually a necessity to carry dating in to the contemporary period and also make it much easier.”

Hodge promotes users to anonymously invite buddies they wish to get all the way down with through web site. While guessed it – anyone you ask will not understand it’s you until they sign up.

“we would like men and women to ask people they know in a secret means through application, and I also believe raises everybody’s likelihood of achievements,” he said. “It’s a modern-day key admirer notice possible send your friends via text message.”

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